MECCMECC ShowNewsRegional

Interactive Intelligence to Showcase the Latest Contact Centre Technologies and Trends at MECC ’13

Shaheen Haque
Shaheen Haque

Interactive Intelligence Group Inc. (Nasdaq: ININ), a global provider of unified IP business communications software and services, today announced its participation at the upcoming Middle East Call Center ’13 (MECC ’13) conference and exhibition to be held between June 4-5, 2013 in Dubai. The company is set to demonstrate its leading range of contact centre solutions such as the all-in-one, Customer Interaction Center™ (CIC), as well as educate event attendees about the latest market trends like cloud-based deployments, incorporating social media into the multichannel mix, the impact of smart phones and mobile tablets, the need to accurately capture “the voice of the customer” and new methods for measuring agent effectiveness.

“MECC is one of the key events of the year for us and as in the past, we look forward to actively engage and have meaningful discussions with customers, partners and industry peers. We have several exciting and industry-leading technologies that we are keen to demonstrate and also look forward to sharing our unique market insights, gained as a result of research that we commission,” said Shaheen Haque, territory manager, Middle East and Turkey at Interactive Intelligence.

Interactive Intelligence will be showcasing its proprietary and award-winning Customer Interaction Center™ (CIC) solution– an easy to deploy, cost-effective contact centre automation technology that does away with fragmented hardware systems and complexity and gives contact centers all the functionality needed with a consolidated software platform and integrated applications. Complementing CIC and integrated with the platform are a number of applications like the ‘Interaction Analyzer’ which puts intelligent real time speech analytics within the reach of any contact center or enterprise and the Interaction Mobilizer™, that opens up the contact center to customers’ mobile devices and social web sites, enabling companies to more quickly deploy transactional mobile apps that give customers a unified customer service experience. The Bay Bridge Decisions™ (BBD) product, which will also be demonstrated at MECC provides contact centre planning and reporting solutions. Heavy on analytic capability, Bay Bridge Decisions is a robust and flexible software system designed to optimize contact centre strategy, helping enterprises drive performance to deliver an exceptional customer experience.

MECC ’13, one of the leading contact centre events in the Middle East, brings together international experts, subject matter specialists and regional professionals to learn best practices, collect new ideas, share experiences and develop their plans and tactics for the ongoing improvement of the industry. More information about the event can be found at

Related Articles

Back to top button